Helmeted drivers sitting in lined-up karts, in front of a crowd of spectators, at the Mondial de l’Auto
Mondial de l’Auto

The electric kart in the temple of the car

Paris Porte de Versailles · Oct 2022 + 2024
1,600 m²
of track
16
karts (2024)
2,700
drivers / week
7
days
of activity
1,600 m²
of track
16
karts (2024)
2,700
drivers / week
7
days
of activity
1,600 m²
of track
16
karts (2024)
2,700
drivers / week
7
days
of activity
1,600 m²
of track
16
karts (2024)
2,700
drivers / week
7
days
of activity
1,600 m²
of track
16
karts (2024)
2,700
drivers / week
7
days
of activity
The story

Two editions, a presence that is here to stay.

In 2022, 12 karts and 1,200 m² of track: 1,600 visitors over 7 days. In 2024, the set-up stepped up a gear: a three-way partnership between Speed2Max, the Mondial and Peugeot, 16 karts wrapped in the manufacturer’s colours, Jean-Éric Vergne, Nico Müller and Sylvain Lyve (formerly of Vilebrequin) on track: 2,700 people over the week.

Electric did not need a manufacturer’s stand to make its mark at the Motor Show: just a track and the right partner.

Notable drivers
Jean-Éric Vergne · Nico Müller · Sylvain Lyve (formerly of Vilebrequin)
Gallery

In pictures

Smiling man sitting in a Peugeot kart, surrounded by visitors, at the Mondial de l’Auto
Driver in a race suit at the wheel of a kart on an indoor track, in front of spectators, at the Mondial de l’Auto
Driver in a white race suit at the wheel of a kart taking a bend, on an indoor track, at the Mondial de l’Auto
Peugeot karts lined up in single file along an indoor track, at the Mondial de l’Auto
Peugeot inflatable arch above an indoor karting track with green illuminated borders, at the Mondial de l’Auto
Helmeted child at the wheel of a Peugeot kart, at the Mondial de l’Auto
Man crouching to give advice to a helmeted driver sitting in a Peugeot kart, at the Mondial de l’Auto
Driver in a race suit being interviewed by a journalist in front of a Speed2Max banner, at the Mondial de l’Auto
Vast indoor karting track with green illuminated borders in an exhibition hall, at the Mondial de l’Auto
Three karts at the start on an indoor track, beneath a leaderboard screen, at the Mondial de l’Auto
After-movie

The event film

A project like the one for the Mondial de l’Auto?

Team building, product launch, brand activation. Let's talk.

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The story

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Notable drivers
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Gallery

In pictures

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After-movie

The event film

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Other projects

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