Speed2Max · Brand platform

The Speed2Max brand architecture.

A parent brand and three complementary brand worlds. Here’s who does what, and where to find our logos and brand assets.

Architecture

One house, three worlds.

Speed2Max is the parent brand. It brings together three businesses, each with its own audience and mission, around a single expertise: electric karting, designed and built in France since 1997.

“Electric driving since 1997.”

The parent brand carries the history, the values and the coherence of the whole. Each brand world adapts this signature for its audience.

The brand worlds

The role of each brand.

General public · B2C

The House of Karts

The network of electric karting centres. It is the world of the everyday rider experience: people come to drive, celebrate a birthday, go out with friends or as a team.

Companies & local authorities · B2B

Speed2Max Event

The events branch. It designs tailor-made pop-up tracks in unexpected places, to bring together employees, partners, clients and residents.

Professionals · B2B

S2M Kart Technologies

The technical engine: SLC2 karts, TRAKX software, Flex2Max track barriers and brand licensing. It is the engineering that equips the network’s tracks and beyond.

Resources

Logos & brand assets, on request.

Are you an agency, partner or supplier? The official files are available on request: write to us, and respect each brand world and its tone.

Speed2Max · Brand platform

The Speed2Max brand architecture.

A parent brand and three complementary brand worlds. Here’s who does what, and where to find our logos and brand assets.

Architecture

One house, three worlds.

Speed2Max is the parent brand. It brings together three businesses, each with its own audience and mission, around a single expertise: electric karting, designed and built in France since 1997.

“Electric driving since 1997.”

The parent brand carries the history, the values and the coherence of the whole. Each brand world adapts this signature for its audience.

The brand worlds

The role of each brand.

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Resources

Logos & brand assets, on request.

Are you an agency, partner or supplier? The official files are available on request: write to us, and respect each brand world and its tone.